About Zon Murray

A legacy of local expertise with global perspective
​Zon Murray is a private luxury real estate advisor in Los Cabos and founder of Cabo Coastal, a strategic advisory platform focused on market intelligence, discreet access, and long-term property positioning in one of Mexico’s most globally influenced real estate markets. Working with private clients, investors, and families, his approach combines deep local expertise with a structured understanding of market dynamics, ownership strategy, and long-term value.​​
Full Storey
Zon Murray’s life is deeply rooted in Cabo San Lucas. Having moved to Cabo at the age of three, he grew up when the town was still a small fishing village—long before it evolved into the world-class luxury destination it is today. Raised within a close-knit community shaped by family values, local traditions, and respect for the natural environment, Zon developed an early understanding of the region that few can claim.
His appreciation for Baja deepened through years of exploration along the peninsula, traveling the Pacific and Sea of Cortez coastlines and discovering remote beaches and secluded enclaves. Growing up among the “Cabo Kids,” Zon surfed alongside local Mexican children while forming lasting friendships with American expatriates. This cross-cultural upbringing gave him a natural ability to connect with both the local community and the international families who would later make Cabo home.
At 22, Zon moved to London, where he spent over a decade working with global organizations including Berkshire Hathaway and British Gas. There, he refined his business acumen—learning to scale operations, analyze markets, and navigate complex environments—while also pursuing music production as a creative discipline. These experiences shaped a measured, analytical thinker with a strong creative edge.
Upon returning to Cabo, Zon purchased his childhood home and reimagined it as a refined six-bedroom residence that became the #1 Airbnb property in Cabo, demonstrating his ability to merge deep local knowledge with international business perspective. Having witnessed Cabo’s transformation from a quiet village into a global luxury destination, Zon brings a rare, long-term view of the market—one grounded in lived experience rather than short-term trends.
Today, Zon Murray serves as a trusted real estate advisor, offering clients an informed, discreet, and strategic approach to Cabo San Lucas real estate. His work is rooted in education, transparency, and long-term thinking, helping clients understand not only where to invest, but why. For Zon, Cabo is more than a market—it is home, and that connection shapes every advisory relationship he builds.

​My Mission
My mission is to guide discerning clients to Cabo’s finest estates, offering exclusive access, personalized service, and the absolute confidence of working with a trusted local advisor.
Vision
To redefine luxury real estate in Cabo by setting a new standard of trust, discretion, and personalized service—creating exceptional experiences and lasting value for every client.

